·       Lead the creation of shopper marketing programs from concept development to design and execution

·       Serve as a leader, creative mind, and project manager in one

·       Connect the dots between creative and strategy to tell the client’s story

·       Drive creative process from conceptual thinking through to execution to develop experience-driven, connected shopper marketing solutions

·       Ensure the team delivers creative excellence through structured guidance, mentorship, and inspiration; take lead role in infusing team with digital and shopper knowledge through ongoing training

·       Proactively drive the process to generate and brief in creative, actionable, and unique projects rooted in a clear idea and insight, demonstrating in-depth knowledge of client’s business and the audience

·       Develop creative briefs for ideation sessions and lead creative brainstorm sessions for client opportunities

·       Accurately deliver design against the required brief and revert

·       Work collaboratively with the strategy and client service teams to identify key insights to help drive creative programming and ensure all concepts are on brief

·       Be the face representing Barrows creative to clients and agency partners, relying on deep understanding of brands and the trade

·       Confidently articulate and defend our work; ideate and solve problems with clients

·       Craft and deliver highly-strategic creative presentations

·       Work with the client service team to identify growth opportunities with current and prospective clients

·       Craft the design associated with the client’s brand/project

·       Provide a strong design point of view regarding messaging hierarchy, typography, layout, and color

·       Create strategically sound designs and concepts for in-store communication

·       Develop and implement processes and structures to achieve creative vision

·       Generate exploratory mood boards by gathering literature and internet references

·       Be an effective leader with strong communication and interpersonal skills in order to cultivate beneficial relationships both internally and externally

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·       Bachelor’s degree in product design, graphic design, or a related field

·       8-15years of design experience

·       Portfolio of prior professional work

·       Team leadership experience

·       Experience presenting and successfully selling creative concepts

·       Proven experience in creating standout creative work

·       Elevated understanding of the retail trade environment, including omnichannel and physical/digital retail integrations

·       Shopper activation experience

·       CPGand/or spirits experience

·       Creative strategy and copywriting experience strongly preferred

·       Ability to lead and drive client solutions through ambiguity

·       Ability to adapt to changing priorities

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The target salary range for this position is $155,000 - $200,000* and is part of a competitive total package including a host of health, financial and wellness benefits.  

*Individual pay may vary and is determined by a number of factors including an evaluation of a candidate's skills, experience, abilities, market demands, internal parity and other business considerations.